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The rapid growth of the internet has revolutionised the way we do business. Around €4bn of the country's annual €35bn retail spending is now done online. If merchants have their own website, then their customers can browse their goods and services 24hrs a day 365 days a year. It can also be used as a gateway to export sales. By offering the ability to purchase online merchants will be able to take advantage of this opportunity to market their products and services to the 78% of all Irish households that have access to the internet.
43% of Irish consumers made an online purchase in 20111, the internet represents a massive opportunity for businesses to exploit, whatever your sector and whatever your business size.
1Source Eurostats 2011
Think BIG, no matter what your size
The internet boom has meant that even the smallest business can now think globally as no matter where in the world you are you can see their site.
Online card holder not present (CNP) solutions are those that let you buy and pay for products and services online. The merchant is given access to a series of integration options that allow them to securely pass customer information to the NetPay infrastructure to perform the credit or debit card transaction on their behalf returning an accepted or declined response as required.
Merchants can integrate with the NetPay service in a number of ways;
Hosted Form -
With a hosted form solution a consumer goes through the purchasing process on a merchant's site, when they reach the payment stage they are passed to NetPay via HTTPS. Along with the request passing them to NetPay important information including their name, address and the transaction value is also passed over. This information is encrypted at submission to NetPay and is then used to dynamically populate a payments page. The payments page can be designed with the merchants branding, controlled via the Revolution portal. The webpage will give the consumer the opportunity to input their credit or debit card information and submit the transaction for processing. When the payment has been authorised the merchant has the option of having a specific script called and forwarding the consumer to a "Thank you" page.
This method ensures the merchant can accept credit and debit card payments quickly and easily with very little integration but also without having to handle or store credit card information and consequently going through a PCI DSS compliance process.
XML API -
The XML API option is for those merchants who want to take advantage of greater flexibility and are happy to assume additional responsibility when processing consumer payments. The merchant would take the credit or debit card details of the consumer securely, using SSL encryption from within their website. The transaction is then submitted to the merchant's website which securely sends an XML request containing the card holder and credit card information to NetPay.
The merchant can have the option of using the credit or debit card information once only, storing it within their system or taking advantage of the NetPay tokenisation capability (which is better specified below). The merchant must go through a PCI DSS self-certified assessment if they are taking and storing credit card information. Such assessments are usually insisted on by the merchant's acquirer or alternatively NetPay can provide this as an additional service.
NetPay has developed LinkToPay, the first service launched as part of its PayAnyway product suite, created to provide innovative and convenient ways for customers to pay and merchants to get paid. LinkToPay enables you to send a payment request to a customer by email or by text message with a link for them to pay you securely via a web page. The secure web page is responsive allowing payments to be made simply and easily through mobile devices as well as computers. LinkToPay also generates a short URL as well as a QR code enabling customers to incorporate alternative options to pay in both printed and posted invoices.
LinkToPay helps you get paid faster and makes it more convenient for your customers and improving your cashflow.
How does LinkToPay work?
LinkToPay is an integrated feature of NetPay’s award winning Revolution platform. Merchants can use the web based tool to create a LinkToPay request, alternatively there is also an API option to integrate the feature into your existing CRM or billing system. The merchant chooses how the request should be made to the customer, by mail, by text message or both. The system will also create a short URL and QR code that can be sent to the customer to initiate payment. This can be for a one-off charge or a recurring payment (subscription) from a customer.
The merchant simply supplies the contact information of the customer including name, address, email address and mobile number (if a text message request is required) along with information relating to the payment request such as order reference, description, amount and whether the payment is one-off or recurring.
Value Added Services -
Tokenisation - Tokenisation solves certain elements of PCI DSS compliance for those merchants that are using the NetPay XML API. As opposed to storing credit or debit card information within the merchant's server they can send a request to NetPay as part of the initial authorisation, requesting a "token" to be returned. The token is effectively a code generated by NetPay that the merchant can use for future transactions using the same card information and is particularly useful for organisations that give their customers the flexibility to make repeat purchases without having to re-input their credit and debit card details. The card information is stored securely within the NetPay PCI DSS Level 1 compliant infrastructure reducing the level of PCI DSS compliance required by the merchant.
SchedulePay - SchedulePay provides the ability for merchants to setup recurring credit and debit card transactions with their consumers processing weekly, monthly, quarterly or annually. SchedulePay can be used via the hosted form, XML API as well as the online MOTO terminal. SchedulePay agreements will continue until they are cancelled, the card expires or the payment fails, at which point a notification is shown within the Revolution portal giving the opportunity for the merchant to update the SchedulePay agreement to new details as required.